Category Archives: Content Strategy
The Digital Liability
During my time in the creative services and web technology industries, a point of frustration has been that a lot of potentially productive energy is squandered as practitioners argue about whether a solution is one or more of the following: … Continue reading
I Got Nothin’
Hiatus As some of you know, I had been lying low for a spell. I’ve been spending time chauffeuring (until my ”client” reached his 16th birthday) cooking, dog-walking, attempting to write, thinking about home repairs, doing some occasional YouTubery, reading. … Continue reading
“Digital” Productivity Tool
Yesterday, I got a robo-call about something I had to act on this morning. The task was low-effort, but an irregular one, thus had a high risk of slipping my mind. I considered all my reminder aids: Whiteboard A planner … Continue reading
Bo Knows Content Marketing
Content: I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading