Author Archives: Scott Smith
A DAM Industry: “What Should We Call This Damn Industry?”
A DAM Industry This post is about a digital asset management (DAM) industry. (Note that I wrote “a” DAM industry instead of “the” DAM industry.) DAM (as I learned it) is the acronym/adjective that professionals in one DAM industry have … Continue reading
Posted in CM, DAM. ECM..., Digital Asset Management, Publishing
Tagged Bitcoin, Blockchain, Content Strategy, Cryptography, DAM, Digital Asset
52 Comments
Chasing Accessible Reality (Originally Published 8/3/2011)
(This was post was originally published in August 2011. Some of the details in the first publishing are no longer in play —ie: Google+ has left us. Also, the figures of the population of consumers with visual impairments, and their … Continue reading
Posted in Accessible Reality, Accessiblity, Invisible Fist, Uncategorized
Tagged Accessibility, Accessible Reality, packaging
14 Comments
Bo Knows Content Marketing
Content: I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading
Posted in Content Strategy, Uncategorized
Tagged Baseball, Bo Knows, Content Marketing, Content Strategy, Football, Nike, Ronald Reagan, Track and Field, Vin Scully
32 Comments
About Your Stance on Kneeling…
(From October, 2017, well before announcement of Nike’s Colin Kaepernick-centric ‘Just Do It’ campaign, or John McCain’s death). In the past several weeks, we’ve seen a frenetic renewal of last season’s controversy involving NFL players kneeling. during the national anthem (hashtag: … Continue reading
Posted in Our World, Uncategorized
Tagged Black Lives Matter, Football, Take a Knee
Comments Off on About Your Stance on Kneeling…